What Sets Your Business Apart From Others?

I am one of the millions of people who loves to shop from the internet to high street stores.  If you jump from one establishment to another, you’ll mainly notice three things: features, quality, and price.  In my country, I thought these were the only things that a business handler should keep in mind.  So every time I shop around the mall, it is a common scenario for consumers regarded without attention by sales attendants unless they buy something.  But after exposing my self to other places, I realized what our local sales industry is deprived off and that is high-quality customer service.

Take what I’ve experienced as an example – I got a home internet provider from a certain company and availed the service for nearly seven years already.      Indeed I am a loyal customer.  I had few troubles every time I loose our connection but I still tried to understand them.  Until there came a time when I can no longer help but rush to the service center (I always prefer to call the customer service hotline first before I physically exert an effort by visiting their office).  There was a lady who entertained me but the way she handles our conversation during that moment made me feel like I don’t want to continue availing their service anymore.  I didn’t feel respected and my presence didn’t seem to be important at all!  Then I realized something, every time I visit some shop in our place, it seems like I’d make another enemy.  It’s really frustrating!

It saddens me how ignorant these people are.  If I could just make them see and feel what I’ve experienced when I was living in a different country, they would know how employees are so keen in welcoming and entertaining customers from first encounter up to point of purchase and this even extends to client follow-up.  It really amazes me how their point person knows exactly how to inform their customers by bringing out the advantages that they have compared to other products or companies, please their clients by making them feel very precious no matter how small your purchase is, and most of all they know how to extend help.  In each gesture they carry out,  they can make you feel what this phrase means – “without you, we are nothing.”

I guess some people in here are still accustomed to the old ways where no one would care if they don’t show a good customer service practice, I’m pretty sure they were thinking since before up to this very day that consumers will always be consumers and that people will still buy even if they hate to because they can’t find other shops that sells their needs.

Ever wondered why a lot of businesses who have been operating for like 50 years or more were now closed?  It’s because they can no longer compete with the market.  Competition doesn’t only rely on cost, benefits, and functions.  It now includes the people in the business especially the front liners.  After all, what do customers expect to immediately receive when they shop?  Isn’t it a top-notch customer service?

The number of industries in a common field are definitely rising.  Before, if consumers wants to buy a mobile phone,  they can just go to a certain shop that solely sells such product.  But today, you’ll see numerous mobile stores and it gets harder for business handlers to keep their shop a primary choice for consumers.  Even now,  people rarely shop for mobile units alone.  Why should they?  Isn’t it that network providers are now offering cheap monthly plans with a delightfully free unit?

Even though I was awfully dismayed with the kind of business sales attitude and process that our place still adopts.  It still gives me an inner excitement and thrill knowing that I would be playing an important role in transforming a company that I’m about to work for.

Photo courtesy of: Marc Phillips

One Who Lacks Employer Ethics

I just learned today that my closest friend is having trouble with his employer. Attitude problem? Sort of.  Too much workload?  Definitely yes.  Low salary wage?  Yup.  Swindled?  Shockingly true.

Nowadays, people can really do anything just to save some cash.  Even if it means blinding someone from the truth and even if that employer is actually your relative.  My friend told me how he was convinced of accepting the job offer and was also informed how much the employer is willing to pay.  To be honest, the figures are really bad.   However, my friend accepted the job since he was in need of money and also his heart ached seeing how that person desperately needs someone who could lend her a hand. Before he even started working, he was sure that his duties were mainly focused on certain areas only. Then again he was suddenly informed of the other numerous things that must be worked on.  My friend sucked it all up and just now he discovered the craziest truth from that lady. After working for this woman for a couple of months, he has just been told that his salary is actually less than two hundred dollars from the original amount that he and his employer have agreed upon.  And so she kept on talking about how hard it is for her to find a stable job and that she can only fulfill her promised wage once she finds a decent earning.  My friend attempted to reveal his frustrations about the issue and demanded a good pay but she rampaged and got mad for being too ambitious and greedy.

To all the readers, your head must be probably boiling hot now huh?  I felt the same thing and it makes me sick.  Things like this really happen and they’re full of shit.  But it’s this shit that makes you learn.

For those who have encountered this freaking scenario before, read what’s written here below and might as well print and throw it to their pretty faces – I mean keep it and use it as a reference for any complaints which are worth filing.

Employer Ethics

  • No to false assurance.  I’ve read several blog posts before saying that they were given false hopes by their prospect employers.  It even led them to closing other opportunities since they were already secured with a job but only to find out that they weren’t actually hired.  Some would call them, notifying them of their rejection while others would find weird excuses.  And if they’re already involved with the job, whatever it is (I suspect delightful offers and benefits) that came from them during the orientation phase will suddenly vanish.  There really is no definite truth unless everything is written in the paper.  So, it’s always better to secure a hard copy rather than depending on the in the information given to you via word of mouth.
  • Right to proper treatment.  Just because you are being paid for what you are instructed to do doesn’t mean that you are already entitled to be abused and maltreated.  Remember, employers get the output of the workforce in exchange of money.  Without you they will remain incapacitated.  So it is rightful for employees to get the correct treatment they deserve.
  • Right to earn the appropriate wage.  This may seem quite familiar to most of the workers especially for those who are into blue collar jobs. Employers think that they can get a big chunk out of their people’s salary through several excuses e.g. income tax, government programs and other organizations that would require monthly deposits.  Where in actuality, they haven’t dropped a single coin to those accounts.  Always check the payslip and also cross check it with the the institutions declaring deposits.

I guess overall, these are the factors I’ve summarized on how the code of ethics for employers works.  Whichever country you might be in today, the code will remain applicable.  It is therefore a general rule just like how the standards of nursing or teaching comes in.
photo courtesy of:  Scott Liddell

sources:

Employer Ethics [online].  Available at: http://www.speedupcareer.com/articles/employer-ethics.html

Jones, Kasey.  n.d. Ethics in the Employer-Employee Relationship [online].  Available at:  http://www.ehow.com/info_8444312_ethics-employeremployee-relationship.html